I was tasked with bringing the Dogs Trust sponsorship program into the digital sphere.
Each of the dogs in the programme has quirks or behavioural issues that make it really hard for them to find a forever home. Rather than gloss over this reality, we created fun videos exploring the unique personalities of each of the animals. Unsure of how our ‘talent’ would perform on the shoots, an animation element was introduced to work around them. Fortunately, they all behaved beautifully — with the help of a lot of treats and pats from their canine carers.
